/* ==========================================================================
   Hedge Fair Dairy — v4.0
   Written as one coherent system: tokens, primitives, then sections in
   document order. Deep greens, warm ivory, subtle gold, restrained motion.
   ========================================================================== */

/* --------------------------------------------------------------------------
   1. Tokens
   -------------------------------------------------------------------------- */
:root {
  /* Brand greens — --leaf is sampled from the logo artwork (#3d7b28) */
  --forest:        #08291f;
  --forest-2:      #0f3a2c;
  --forest-3:      #14493a;
  --leaf:          #3d7b28;
  --leaf-soft:     #7aab5f;

  /* Neutrals */
  --ink:           #12201a;
  --muted:         #57665d;
  --ivory:         #f7f4ec;
  --ivory-2:       #fbf9f4;
  --paper:         #ffffff;
  --gold:          #c6a66a;

  --line:          rgba(8, 41, 31, .12);
  --line-strong:   rgba(8, 41, 31, .22);
  --line-dark:     rgba(255, 255, 255, .16);

  /* Type */
  --serif:  'Playfair Display', Georgia, 'Times New Roman', serif;
  --sans:   'DM Sans', -apple-system, BlinkMacSystemFont, 'Segoe UI', Arial, sans-serif;

  /* Layout */
  --gutter:      clamp(20px, 4vw, 64px);
  --wrap:        min(1240px, 100% - (var(--gutter) * 2));
  --wrap-narrow: min(940px, 100% - (var(--gutter) * 2));
  --pad:         clamp(84px, 10vw, 156px);
  /* Header height is driven by the logo lockup (700x432 ≈ 1.62:1), which is
     tall for a wordmark. Sizing the mark by HEIGHT keeps it inside the bar. */
  --header-h:    106px;
  --header-h-sm: 82px;
  --logo-h:      82px;
  --logo-h-sm:   60px;

  --shadow:     0 30px 70px rgba(5, 31, 23, .14);
  --shadow-lg:  0 40px 100px rgba(5, 31, 23, .22);
  --ease:       cubic-bezier(.22, .61, .36, 1);
}

/* --------------------------------------------------------------------------
   2. Base
   -------------------------------------------------------------------------- */
*,
*::before,
*::after { box-sizing: border-box; }

html {
  scroll-behavior: smooth;
  /* keep anchor targets clear of the fixed header */
  scroll-padding-top: calc(var(--header-h) + 16px);
  -webkit-text-size-adjust: 100%;
}

body {
  margin: 0;
  background: var(--ivory);
  color: var(--ink);
  font-family: var(--sans);
  font-size: 17px;
  line-height: 1.65;
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}

img { display: block; max-width: 100%; height: auto; }
a   { color: inherit; text-decoration: none; }
ul, ol { list-style: none; margin: 0; padding: 0; }

h1, h2, h3 {
  font-family: var(--serif);
  font-weight: 600;
  line-height: 1.06;
  letter-spacing: -.025em;
  margin: 0;
  text-wrap: balance;
}

p { margin: 0 0 1.1em; }
p:last-child { margin-bottom: 0; }

::selection { background: var(--leaf); color: #fff; }

.container   { width: var(--wrap); margin-inline: auto; }
.narrow      { width: var(--wrap-narrow); margin-inline: auto; }
.section-pad { padding-block: var(--pad); }

.skip-link {
  position: absolute; left: -9999px; top: 10px; z-index: 200;
  background: var(--paper); color: var(--ink);
  padding: 12px 18px; border-radius: 4px; font-weight: 700;
}
.skip-link:focus { left: 12px; }

/* Visible keyboard focus everywhere */
a:focus-visible,
button:focus-visible,
input:focus-visible,
select:focus-visible,
textarea:focus-visible {
  outline: 2px solid var(--gold);
  outline-offset: 3px;
}

/* --------------------------------------------------------------------------
   3. Primitives
   -------------------------------------------------------------------------- */

/* Eyebrow label — small caps, wide tracking, with an optional shield mark */
.eyebrow {
  display: flex;
  align-items: center;
  gap: 10px;
  margin: 0 0 22px;
  font-size: 11px;
  font-weight: 700;
  line-height: 1;
  letter-spacing: .2em;
  text-transform: uppercase;
  color: var(--leaf);
}
.eyebrow.on-dark { color: rgba(255, 255, 255, .72); }

.eyebrow-mark {
  width: 15px;
  height: auto;
  opacity: .95;
  flex: none;
}

.arrow,
.arrow-down {
  display: inline-block;
  transition: transform .3s var(--ease);
}

.text-link {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  padding-bottom: 6px;
  border-bottom: 1px solid currentColor;
  font-weight: 700;
  font-size: 15px;
}
.text-link.on-dark { color: #fff; }
.text-link:hover .arrow-down { transform: translateY(3px); }
.text-link:hover .arrow      { transform: translate(3px, -3px); }

.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  width: 100%;
  border: 0;
  padding: 17px 22px;
  background: var(--forest);
  color: #fff;
  font-family: var(--sans);
  font-size: 15px;
  font-weight: 700;
  cursor: pointer;
  transition: background .3s var(--ease);
}
.btn:hover:not(:disabled) { background: var(--forest-3); }
.btn:hover:not(:disabled) .arrow { transform: translate(3px, -3px); }
.btn:disabled { opacity: .65; cursor: progress; }

/* Numerals used in signal cards, journey steps, beliefs */
.num {
  font-size: 11px;
  font-weight: 700;
  line-height: 1;
  letter-spacing: .18em;
  color: var(--gold);
}

blockquote { margin: 0; }

/* Reveal-on-scroll */
.reveal {
  opacity: 0;
  transform: translateY(24px);
  transition: opacity .85s var(--ease), transform .85s var(--ease);
}
.reveal.visible { opacity: 1; transform: none; }
.delay-1 { transition-delay: .1s; }
.delay-2 { transition-delay: .2s; }

/* --------------------------------------------------------------------------
   4. Header
   -------------------------------------------------------------------------- */
.site-header {
  position: fixed;
  inset: 0 0 auto;
  z-index: 60;
  height: var(--header-h);
  display: grid;
  grid-template-columns: auto 1fr auto;
  align-items: center;
  gap: 40px;
  padding-inline: var(--gutter);
  color: #fff;
  background: linear-gradient(180deg, rgba(4, 20, 15, .55), transparent);
  transition: height .35s var(--ease), background .35s var(--ease), box-shadow .35s var(--ease);
}
.site-header.scrolled {
  height: var(--header-h-sm);
  background: rgba(8, 41, 31, .97);
  backdrop-filter: blur(14px);
  box-shadow: 0 10px 40px rgba(0, 0, 0, .18);
}

.brand { display: flex; align-items: center; }
.brand img {
  height: var(--logo-h);
  width: auto;
  transition: height .35s var(--ease);
}
.site-header.scrolled .brand img { height: var(--logo-h-sm); }

.main-nav {
  display: flex;
  justify-content: center;
  gap: 34px;
  font-size: 14px;
  font-weight: 500;
}
.main-nav a {
  position: relative;
  padding-block: 4px;
  color: rgba(255, 255, 255, .8);
  transition: color .25s var(--ease);
}
.main-nav a::after {
  content: "";
  position: absolute;
  left: 0; bottom: 0;
  width: 100%; height: 1px;
  background: var(--leaf-soft);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform .3s var(--ease);
}
.main-nav a:hover,
.main-nav a.is-current { color: #fff; }
.main-nav a:hover::after,
.main-nav a.is-current::after { transform: scaleX(1); }

.header-cta {
  padding: 12px 20px;
  border: 1px solid rgba(255, 255, 255, .42);
  border-radius: 999px;
  font-size: 13px;
  font-weight: 700;
  white-space: nowrap;
  transition: background .3s var(--ease), color .3s var(--ease), border-color .3s var(--ease);
}
.header-cta:hover {
  background: #fff;
  border-color: #fff;
  color: var(--forest);
}
.header-cta:hover .arrow { transform: translate(3px, -3px); }

.menu-toggle {
  display: none;
  width: 44px; height: 44px;
  padding: 0;
  border: 0;
  background: none;
  cursor: pointer;
}
.menu-toggle span {
  display: block;
  width: 24px; height: 2px;
  margin: 5px auto;
  background: #fff;
  transition: transform .3s var(--ease), opacity .2s var(--ease);
}
.menu-toggle[aria-expanded="true"] span:nth-child(1) { transform: translateY(7px) rotate(45deg); }
.menu-toggle[aria-expanded="true"] span:nth-child(2) { opacity: 0; }
.menu-toggle[aria-expanded="true"] span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }

/* --------------------------------------------------------------------------
   5. Hero
   -------------------------------------------------------------------------- */
.hero {
  position: relative;
  min-height: 100svh;
  display: flex;
  align-items: flex-end;
  padding-top: var(--header-h);
  overflow: hidden;
  color: #fff;
}
.hero-media {
  position: absolute;
  inset: 0;
  background: url('assets/hero-homepage.jpg') center 62% / cover no-repeat;
  transform: scale(1.02);
  animation: slow-zoom 26s ease-in-out infinite alternate;
}
.hero-shade {
  position: absolute;
  inset: 0;
  background:
    linear-gradient(95deg, rgba(3, 20, 15, .88) 0%, rgba(3, 20, 15, .42) 55%, rgba(3, 20, 15, .18) 100%),
    linear-gradient(0deg, rgba(3, 20, 15, .78) 0%, rgba(3, 20, 15, .1) 45%, transparent 70%);
}
.hero-inner {
  position: relative;
  width: var(--wrap);
  margin-inline: auto;
  padding-block: clamp(34px, 5vh, 74px);
}

.hero h1 {
  font-size: clamp(52px, 8.4vw, 132px);
  font-weight: 700;
  letter-spacing: -.04em;
  line-height: .98;
}
.hero-sub {
  max-width: 680px;
  margin: 28px 0 30px;
  font-size: clamp(17px, 1.5vw, 21px);
  color: rgba(255, 255, 255, .82);
}

/* Credibility strip at the foot of the hero */
.hero-proof {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  margin-top: clamp(26px, 4.6vh, 66px);
  border-top: 1px solid rgba(255, 255, 255, .22);
}
.hero-proof li { padding: 24px 26px 0 0; }
.hero-proof li + li {
  padding-left: 26px;
  border-left: 1px solid rgba(255, 255, 255, .22);
}
.hero-proof strong {
  display: block;
  font-family: var(--serif);
  font-size: clamp(24px, 2.4vw, 34px);
  font-weight: 600;
  letter-spacing: -.02em;
}
.hero-proof span {
  display: block;
  margin-top: 6px;
  max-width: 26ch;
  font-size: 13px;
  line-height: 1.45;
  color: rgba(255, 255, 255, .68);
}

@keyframes slow-zoom {
  from { transform: scale(1.02); }
  to   { transform: scale(1.1); }
}

/* --------------------------------------------------------------------------
   6. Manifesto (the problem)
   -------------------------------------------------------------------------- */
.manifesto {
  position: relative;
  overflow: hidden;
  text-align: center;
  background:
    radial-gradient(circle at 14% 26%, rgba(198, 166, 106, .16), transparent 30%),
    linear-gradient(180deg, var(--ivory-2) 0%, var(--ivory) 100%);
}
.manifesto .narrow { position: relative; z-index: 1; }
.manifesto .eyebrow { justify-content: center; }
.manifesto h2 {
  font-size: clamp(38px, 5.6vw, 82px);
  letter-spacing: -.035em;
}
.display-line {
  margin: 30px 0 0;
  font-family: var(--serif);
  font-size: clamp(22px, 3vw, 40px);
  font-weight: 500;
  font-style: italic;
  line-height: 1.28;
  color: var(--leaf);
}
.manifesto::after {
  content: "";
  display: block;
  width: min(760px, 62vw);
  height: 1px;
  margin: clamp(56px, 7vw, 88px) auto 0;
  background: linear-gradient(90deg, transparent, var(--gold), transparent);
  opacity: .55;
}

/* --------------------------------------------------------------------------
   7. Coverage strip
   -------------------------------------------------------------------------- */
.coverage {
  background: var(--forest);
  color: #fff;
  padding-block: 26px;
  border-block: 1px solid rgba(255, 255, 255, .08);
  overflow: hidden;
}
.coverage-label {
  width: var(--wrap);
  margin: 0 auto 16px;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: .22em;
  text-transform: uppercase;
  color: rgba(255, 255, 255, .45);
}
.coverage-viewport {
  /* fade the marquee out at both edges */
  mask-image: linear-gradient(90deg, transparent, #000 11%, #000 89%, transparent);
  -webkit-mask-image: linear-gradient(90deg, transparent, #000 11%, #000 89%, transparent);
}
.coverage-track {
  display: flex;
  width: max-content;
  /* the item list is duplicated in markup, so -50% loops seamlessly */
  animation: marquee 46s linear infinite;
}
.coverage-track span {
  position: relative;
  padding-inline: 30px;
  font-size: 15px;
  font-weight: 500;
  white-space: nowrap;
  color: rgba(255, 255, 255, .88);
}
.coverage-track span::after {
  content: "";
  position: absolute;
  right: -3px; top: 50%;
  width: 5px; height: 5px;
  margin-top: -2.5px;
  border-radius: 50%;
  background: var(--leaf-soft);
  opacity: .55;
}
.coverage:hover .coverage-track { animation-play-state: paused; }

@keyframes marquee {
  from { transform: translateX(0); }
  to   { transform: translateX(-50%); }
}

/* --------------------------------------------------------------------------
   8. Business truth
   -------------------------------------------------------------------------- */
.business-truth {
  background: linear-gradient(180deg, var(--ivory) 0%, #f1ede3 100%);
}
.truth-grid {
  display: grid;
  grid-template-columns: .9fr 1.1fr;
  gap: clamp(40px, 8vw, 110px);
}
.truth-copy h2 { font-size: clamp(36px, 4.8vw, 68px); }
.truth-body { font-size: clamp(16px, 1.3vw, 19px); color: var(--muted); }
.truth-body blockquote {
  margin-top: 36px;
  padding: 6px 0 6px 28px;
  border-left: 3px solid var(--gold);
  font-family: var(--serif);
  font-size: clamp(21px, 2vw, 28px);
  font-weight: 500;
  line-height: 1.34;
  color: var(--forest);
}

/* --------------------------------------------------------------------------
   9. Editorial split — we become your market desk
   -------------------------------------------------------------------------- */
.editorial-split {
  display: grid;
  grid-template-columns: 1.05fr .95fr;
  min-height: 720px;
}
.split-image {
  background: url('assets/family-dairy-business.jpg') center / cover no-repeat;
  min-height: 420px;
}
.split-copy {
  display: flex;
  flex-direction: column;
  justify-content: center;
  padding: clamp(64px, 8vw, 120px) clamp(28px, 6vw, 96px);
  background: var(--forest);
  color: #fff;
}
.split-copy h2 {
  font-size: clamp(32px, 3.6vw, 54px);
  margin-bottom: 28px;
}
.split-copy p {
  max-width: 60ch;
  color: rgba(255, 255, 255, .74);
}
.split-kicker {
  margin-top: 30px;
  padding-top: 26px;
  border-top: 1px solid var(--line-dark);
  font-family: var(--serif);
  font-size: clamp(19px, 1.7vw, 25px);
  font-weight: 500;
  line-height: 1.35;
  color: #fff;
}

/* --------------------------------------------------------------------------
   10. Three signals
   -------------------------------------------------------------------------- */
.signals { background: linear-gradient(180deg, var(--paper) 0%, var(--ivory-2) 100%); }
.signals-head { max-width: 720px; margin-bottom: clamp(44px, 5vw, 68px); }
.signals-head h2 { font-size: clamp(34px, 4.4vw, 62px); }

.signal-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: var(--line);
}
.signal-card {
  position: relative;
  padding: clamp(32px, 3.4vw, 52px) clamp(24px, 2.6vw, 44px);
  background: var(--paper);
  overflow: hidden;
  transition: background .3s var(--ease);
}
.signal-card:hover { background: #fdfdfb; }
.signal-card::after {
  content: "";
  position: absolute;
  right: -70px; bottom: -80px;
  width: 180px; height: 180px;
  border: 1px solid rgba(8, 41, 31, .07);
  border-radius: 50%;
}
.signal-card h3 {
  margin: 22px 0 14px;
  font-size: clamp(28px, 2.6vw, 38px);
}
.signal-card p { color: var(--muted); }

.signals-foot {
  margin: clamp(40px, 4vw, 58px) 0 0;
  padding-top: 28px;
  border-top: 1px solid var(--line);
  font-family: var(--serif);
  font-size: clamp(20px, 2.1vw, 30px);
  font-weight: 500;
  font-style: italic;
  color: var(--forest);
}

/* --------------------------------------------------------------------------
   11. Services
   -------------------------------------------------------------------------- */
.services {
  position: relative;
  overflow: hidden;
  background:
    linear-gradient(160deg, rgba(8, 41, 31, .96) 0%, rgba(6, 30, 23, .985) 55%, rgba(5, 26, 20, .995) 100%),
    url('assets/market-intelligence.jpg') center / cover;
  color: #fff;
}
/* Shield mark as a large, quiet watermark — the logo at a second scale */
.services-mark {
  position: absolute;
  right: -6%;
  top: 50%;
  transform: translateY(-50%);
  width: clamp(320px, 40vw, 620px);
  height: auto;
  opacity: .05;
  pointer-events: none;
}
.services > .container { position: relative; }

.services-head {
  max-width: 760px;
  margin-bottom: clamp(48px, 5vw, 76px);
}
.services-head h2 { font-size: clamp(36px, 4.6vw, 66px); }
.services-intro {
  margin-top: 22px;
  font-size: clamp(16px, 1.3vw, 19px);
  color: rgba(255, 255, 255, .7);
}

.service-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 1px;
  background: rgba(255, 255, 255, .14);
}
.service {
  position: relative;
  padding: clamp(32px, 3.4vw, 52px) clamp(26px, 3vw, 46px) clamp(36px, 3.6vw, 54px);
  background: rgba(255, 255, 255, .035);
  transition: background .35s var(--ease);
}
.service::before {
  content: "";
  position: absolute;
  left: 0; top: 0;
  width: 100%; height: 2px;
  background: var(--leaf-soft);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform .45s var(--ease);
}
.service:hover { background: rgba(255, 255, 255, .075); }
.service:hover::before { transform: scaleX(1); }

.service-num {
  display: block;
  margin-bottom: 20px;
  font-size: 11px;
  font-weight: 700;
  letter-spacing: .2em;
  color: var(--gold);
}
.service h3 {
  margin: 0 0 14px;
  font-size: clamp(24px, 2.1vw, 33px);
}
.service p {
  margin: 0;
  max-width: 52ch;
  font-size: 16px;
  color: rgba(255, 255, 255, .72);
}
.service p em { color: #fff; font-style: italic; }

.services .services-foot {
  margin: clamp(40px, 4vw, 58px) 0 0;
  padding-top: 28px;
  border-top: 1px solid var(--line-dark);
  max-width: 70ch;
  font-family: var(--serif);
  font-size: clamp(19px, 1.8vw, 26px);
  font-weight: 500;
  font-style: italic;
  line-height: 1.36;
  color: rgba(255, 255, 255, .86);
}

/* --------------------------------------------------------------------------
   12. Approach
   -------------------------------------------------------------------------- */
.approach {
  background:
    radial-gradient(circle at 90% 8%, rgba(216, 226, 213, .55), transparent 26%),
    linear-gradient(180deg, var(--ivory-2), #f0ece2);
}
.approach-intro { max-width: 860px; }
.approach-intro h2 { font-size: clamp(34px, 4.6vw, 68px); }

.journey {
  margin-top: clamp(44px, 5vw, 66px);
  border-top: 1px solid var(--line);
}
.journey-step {
  display: grid;
  grid-template-columns: 110px 1fr;
  align-items: start;
  padding: clamp(26px, 2.6vw, 38px) 0;
  border-bottom: 1px solid var(--line);
  transition: background .3s var(--ease), padding-inline .3s var(--ease);
}
.journey-step:hover { background: rgba(255, 255, 255, .6); padding-inline: 22px; }
.journey-step .num { padding-top: 10px; }
.journey-step > div {
  display: grid;
  grid-template-columns: .72fr 1fr;
  gap: clamp(20px, 5vw, 80px);
  align-items: baseline;
}
.journey-step h3 { font-size: clamp(23px, 2.2vw, 32px); }
.journey-step p { margin: 0; color: var(--muted); font-size: 16px; }
.final-step {
  background: #e4ebdf;
  border-bottom: 0;
  padding-inline: 22px;
  margin-inline: -22px;
}
.final-step:hover { background: #dfe8d9; }

/* --------------------------------------------------------------------------
   13. Pull-quote band
   -------------------------------------------------------------------------- */
.band {
  position: relative;
  height: clamp(420px, 66vh, 620px);
  overflow: hidden;
}
.band img { width: 100%; height: 100%; object-fit: cover; }
.band::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(0deg, rgba(4, 25, 19, .82) 0%, rgba(4, 25, 19, .1) 62%, transparent 100%);
}
.band-copy {
  position: absolute;
  z-index: 1;
  left: var(--gutter);
  right: var(--gutter);
  bottom: clamp(40px, 7vh, 74px);
  color: #fff;
}
.band-copy p {
  margin: 0 0 6px;
  font-family: var(--serif);
  font-size: clamp(20px, 2.4vw, 32px);
  font-style: italic;
  color: rgba(255, 255, 255, .8);
}
.band-copy strong {
  display: block;
  max-width: 900px;
  font-family: var(--serif);
  font-size: clamp(34px, 5.6vw, 82px);
  font-weight: 700;
  line-height: 1.02;
  letter-spacing: -.035em;
}

/* --------------------------------------------------------------------------
   14. Beliefs
   -------------------------------------------------------------------------- */
.beliefs {
  position: relative;
  padding-block: var(--pad);
  color: #fff;
  overflow: hidden;
}
.beliefs-bg {
  position: absolute;
  inset: 0;
  background:
    linear-gradient(100deg, rgba(4, 25, 19, .98) 0%, rgba(4, 25, 19, .86) 60%, rgba(4, 25, 19, .74) 100%),
    url('assets/price-timing.jpg') center / cover;
}
.beliefs-inner {
  position: relative;
  display: grid;
  grid-template-columns: .92fr 1.08fr;
  gap: clamp(40px, 8vw, 104px);
  align-items: start;
}
.beliefs-head h2 { font-size: clamp(34px, 4.4vw, 62px); }
.beliefs-quote {
  margin: 34px 0 0;
  padding: 4px 0 4px 26px;
  border-left: 3px solid var(--gold);
  font-family: var(--serif);
  font-size: clamp(20px, 1.9vw, 27px);
  font-weight: 500;
  font-style: italic;
  line-height: 1.34;
}
.beliefs-note {
  margin-top: 20px;
  font-size: 16px;
  color: rgba(255, 255, 255, .66);
}

.belief-list { border-top: 1px solid rgba(255, 255, 255, .26); }
.belief {
  display: grid;
  grid-template-columns: 66px 1fr;
  align-items: baseline;
  padding: clamp(20px, 2.2vw, 28px) 0;
  border-bottom: 1px solid rgba(255, 255, 255, .18);
  transition: padding-left .3s var(--ease);
}
.belief:hover { padding-left: 10px; }
.belief h3 {
  font-size: clamp(21px, 2.4vw, 34px);
  font-weight: 500;
}

/* --------------------------------------------------------------------------
   15. Founder
   -------------------------------------------------------------------------- */
.founder {
  background:
    linear-gradient(135deg, rgba(255, 255, 255, .84), rgba(241, 237, 227, .9)),
    url('assets/market-intelligence.jpg') center / cover;
}
.founder-grid {
  display: grid;
  grid-template-columns: .88fr 1.12fr;
  gap: clamp(44px, 8vw, 96px);
  align-items: center;
  padding: clamp(24px, 4vw, 56px);
  background: rgba(250, 248, 243, .95);
  box-shadow: var(--shadow);
}
.founder-photo { position: relative; }
.founder-photo img {
  width: 100%;
  height: clamp(420px, 58vw, 660px);
  object-fit: cover;
  object-position: center 14%;
}
.founder-stat {
  position: absolute;
  right: -28px;
  bottom: 32px;
  width: 250px;
  padding: 24px;
  background: var(--forest);
  color: #fff;
  box-shadow: var(--shadow);
}
.founder-stat strong {
  display: block;
  font-family: var(--serif);
  font-size: 29px;
  font-weight: 600;
  line-height: 1.1;
}
.founder-stat span {
  display: block;
  margin-top: 8px;
  font-size: 12px;
  line-height: 1.45;
  color: rgba(255, 255, 255, .68);
}

.founder-copy h2 { font-size: clamp(32px, 4.2vw, 60px); }
.founder-copy .lead {
  margin: 26px 0;
  font-family: var(--serif);
  font-size: clamp(20px, 1.9vw, 27px);
  font-weight: 500;
  font-style: italic;
  line-height: 1.34;
  color: var(--forest);
}
.founder-copy p { color: var(--muted); }
.signature {
  margin-top: 30px;
  padding-top: 22px;
  border-top: 1px solid var(--line);
  font-family: var(--serif);
  font-size: 21px;
  font-weight: 600;
  color: var(--forest);
}
.signature span {
  display: block;
  margin-top: 4px;
  font-family: var(--sans);
  font-size: 12px;
  font-weight: 500;
  letter-spacing: .1em;
  text-transform: uppercase;
  color: var(--muted);
}
.founder-tags {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  margin-top: 26px;
}
.founder-tags li {
  padding: 8px 15px;
  border: 1px solid var(--line-strong);
  border-radius: 999px;
  font-size: 12px;
  font-weight: 700;
  transition: background .25s var(--ease), border-color .25s var(--ease);
}
.founder-tags li:hover { background: rgba(8, 41, 31, .05); border-color: var(--leaf); }

/* --------------------------------------------------------------------------
   16. Deliberate fit
   -------------------------------------------------------------------------- */
.not-fit { background: linear-gradient(180deg, var(--ivory) 0%, #eee9dd 100%); }
.not-fit-grid {
  display: grid;
  grid-template-columns: .82fr 1.18fr;
  gap: clamp(40px, 7vw, 96px);
}
.not-fit .eyebrow.on-dark { color: var(--leaf); }
.not-fit-copy h2 { font-size: clamp(32px, 4.2vw, 60px); }
.cap-note {
  margin-top: 26px;
  padding-top: 22px;
  border-top: 1px solid var(--line);
  font-size: 16px;
  color: var(--muted);
}

.fit-columns {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(16px, 2vw, 26px);
}
.fit {
  display: flex;
  flex-direction: column;
  gap: 18px;
  padding: clamp(26px, 2.8vw, 38px);
  border: 1px solid var(--line-strong);
  background: rgba(255, 255, 255, .5);
}
.fit-yes {
  background: var(--forest);
  color: #fff;
  border-color: var(--forest);
}
.fit-label {
  font-size: 11px;
  font-weight: 700;
  letter-spacing: .18em;
  text-transform: uppercase;
  color: var(--gold);
}
.fit p {
  margin: 0;
  font-family: var(--serif);
  font-size: clamp(19px, 1.8vw, 25px);
  font-weight: 500;
  line-height: 1.42;
}
.fit-no p  { color: var(--muted); }
.fit-yes p { color: rgba(255, 255, 255, .92); }

/* --------------------------------------------------------------------------
   17. Risk Review
   -------------------------------------------------------------------------- */
.risk-review {
  position: relative;
  padding-block: var(--pad);
  color: #fff;
}
.review-photo {
  position: absolute;
  inset: 0;
  background: url('assets/risk-review-dairy.jpg') center / cover;
}
.review-overlay {
  position: absolute;
  inset: 0;
  background: linear-gradient(100deg, rgba(4, 25, 19, .97) 0%, rgba(4, 25, 19, .84) 55%, rgba(4, 25, 19, .7) 100%);
}
.review-grid {
  position: relative;
  display: grid;
  grid-template-columns: 1fr .8fr;
  gap: clamp(40px, 6vw, 84px);
  align-items: start;
}
.review-copy h2 { font-size: clamp(32px, 4.2vw, 60px); margin-bottom: 24px; }
.review-copy > p { color: rgba(255, 255, 255, .76); }
.review-list { margin: 30px 0; }
.review-list li {
  position: relative;
  margin: 12px 0;
  padding-left: 28px;
}
.review-list li::before {
  content: "\2713";
  position: absolute;
  left: 0;
  color: var(--leaf-soft);
  font-weight: 700;
}
.review-meta {
  margin-top: 28px;
  padding-top: 22px;
  border-top: 1px solid var(--line-dark);
  font-size: 15px;
  color: rgba(255, 255, 255, .6);
}

.review-form {
  padding: clamp(26px, 2.8vw, 40px);
  background: var(--paper);
  color: var(--ink);
  box-shadow: var(--shadow-lg);
}
.form-head {
  display: flex;
  align-items: center;
  gap: 16px;
  padding-bottom: 22px;
  margin-bottom: 8px;
  border-bottom: 1px solid var(--line);
}
.form-mark { width: 40px; height: auto; flex: none; }
.form-label {
  margin: 0;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: .2em;
  text-transform: uppercase;
  color: var(--leaf);
}
.review-form h3 { margin: 6px 0 0; font-size: clamp(26px, 2.4vw, 33px); }

.form-row { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.review-form label {
  display: block;
  margin: 14px 0 0;
  font-size: 12px;
  font-weight: 700;
}
.review-form input,
.review-form select,
.review-form textarea {
  width: 100%;
  margin-top: 7px;
  padding: 13px 14px;
  border: 1px solid #d6ded8;
  border-radius: 2px;
  background: #fbfcfa;
  color: var(--ink);
  font: inherit;
  font-weight: 400;
  transition: border-color .25s var(--ease), background .25s var(--ease);
}
.review-form textarea { resize: vertical; min-height: 96px; }
.review-form input:focus,
.review-form select:focus,
.review-form textarea:focus {
  border-color: var(--forest);
  background: #fff;
}
.review-form input[aria-invalid="true"],
.review-form select[aria-invalid="true"] {
  border-color: #b04a3f;
  background: #fdf7f6;
}
.review-form .btn { margin-top: 20px; }

.honey { position: absolute !important; left: -9999px !important; }

.form-status {
  margin: 16px 0 0;
  font-size: 14px;
  font-weight: 500;
  text-align: center;
}
.form-status[hidden] { display: none; }
.form-success { color: #2c6f45; }
.form-error   { color: #a5403a; }
.form-error a { text-decoration: underline; }

.privacy {
  margin: 14px 0 0;
  font-size: 11.5px;
  line-height: 1.5;
  text-align: center;
  color: var(--muted);
}
.privacy a { text-decoration: underline; }

/* --------------------------------------------------------------------------
   18. Closing
   -------------------------------------------------------------------------- */
.closing {
  position: relative;
  min-height: clamp(520px, 78vh, 760px);
  display: grid;
  place-items: center;
  text-align: center;
  color: #fff;
  overflow: hidden;
}
.closing-photo {
  position: absolute;
  inset: 0;
  background: url('assets/closing-landscape.jpg') center / cover;
}
.closing-overlay {
  position: absolute;
  inset: 0;
  background: linear-gradient(180deg, rgba(4, 25, 19, .5), rgba(4, 25, 19, .82));
}
/* The shield mark as a quiet watermark — the logo working at a third scale */
.closing-mark {
  position: absolute;
  width: clamp(280px, 34vw, 520px);
  height: auto;
  opacity: .07;
  pointer-events: none;
}
.closing-copy { position: relative; width: var(--wrap-narrow); }
.closing .eyebrow { justify-content: center; }
.closing h2 {
  font-size: clamp(46px, 7.6vw, 112px);
  font-weight: 700;
  letter-spacing: -.04em;
}
.closing-sub {
  margin: 18px 0 30px;
  font-family: var(--serif);
  font-size: clamp(22px, 3vw, 40px);
  font-weight: 500;
  font-style: italic;
  color: rgba(255, 255, 255, .84);
}
.closing-link {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  padding-bottom: 7px;
  border-bottom: 1px solid rgba(255, 255, 255, .8);
  font-weight: 700;
}
.closing-link:hover { border-bottom-color: #fff; }
.closing-link:hover .arrow { transform: translate(3px, -3px); }

/* --------------------------------------------------------------------------
   19. Footer
   -------------------------------------------------------------------------- */
footer {
  background: #061b14;
  color: #fff;
  padding-block: clamp(56px, 6vw, 82px) 32px;
}
.footer-grid {
  display: grid;
  grid-template-columns: 1.5fr .8fr .9fr .9fr;
  gap: clamp(28px, 4vw, 52px);
}
.footer-brand img { width: 218px; margin-bottom: 22px; }
.footer-brand p {
  max-width: 34ch;
  font-size: 14px;
  color: rgba(255, 255, 255, .56);
}
.footer-col strong {
  display: block;
  margin-bottom: 16px;
  font-size: 13px;
  font-weight: 700;
  letter-spacing: .04em;
}
.footer-col a,
.footer-col span {
  display: block;
  margin: 9px 0;
  font-size: 14px;
  color: rgba(255, 255, 255, .56);
  transition: color .25s var(--ease);
}
.footer-col a:hover { color: #fff; }

.footer-legal {
  display: flex;
  flex-wrap: wrap;
  gap: 8px 24px;
  justify-content: space-between;
  margin-top: clamp(44px, 5vw, 64px);
  padding-top: 24px;
  border-top: 1px solid rgba(255, 255, 255, .12);
}
.footer-legal small { font-size: 12px; color: rgba(255, 255, 255, .42); }
.footer-legal a { text-decoration: underline; }
.footer-legal a:hover { color: rgba(255, 255, 255, .8); }

/* --------------------------------------------------------------------------
   20. Standalone content pages (privacy)
   -------------------------------------------------------------------------- */
.page {
  padding-top: calc(var(--header-h) + clamp(56px, 8vw, 110px));
  padding-bottom: var(--pad);
  background: var(--ivory-2);
}
.page .narrow { max-width: 760px; }
.page h1 { font-size: clamp(36px, 5vw, 62px); margin-bottom: 12px; }
.page .page-meta { font-size: 14px; color: var(--muted); margin-bottom: 44px; }
.page h2 {
  margin: 44px 0 14px;
  font-size: clamp(22px, 2.2vw, 30px);
}
.page p, .page li { color: var(--muted); }
.page ul { margin: 0 0 1.1em; }
.page li { position: relative; padding-left: 22px; margin: 8px 0; }
.page li::before {
  content: "";
  position: absolute;
  left: 4px; top: 12px;
  width: 5px; height: 5px;
  border-radius: 50%;
  background: var(--leaf);
}
.page a { color: var(--forest); text-decoration: underline; }
.page-back { display: inline-block; margin-top: 48px; font-weight: 700; color: var(--forest); }

/* Pages without a hero need a solid header from the start */
body.has-solid-header .site-header {
  background: rgba(8, 41, 31, .97);
  backdrop-filter: blur(14px);
}

/* --------------------------------------------------------------------------
   21. Responsive
   -------------------------------------------------------------------------- */
@media (max-width: 1100px) {
  :root { --header-h: 98px; --header-h-sm: 78px; --logo-h: 74px; --logo-h-sm: 56px; }
  .main-nav { gap: 24px; font-size: 13px; }
  .journey-step { grid-template-columns: 78px 1fr; }
  .journey-step > div { grid-template-columns: 1fr; gap: 8px; }
  .footer-grid { grid-template-columns: 1fr 1fr; }
}

@media (max-width: 900px) {
  .site-header { grid-template-columns: auto 1fr; }
  .header-cta { display: none; }
  .menu-toggle { display: block; justify-self: end; }

  .main-nav {
    position: absolute;
    top: 100%;
    left: var(--gutter);
    right: var(--gutter);
    display: none;
    flex-direction: column;
    gap: 0;
    padding: 12px 22px;
    background: rgba(8, 41, 31, .985);
    backdrop-filter: blur(14px);
    box-shadow: var(--shadow);
  }
  .main-nav.open { display: flex; }
  .main-nav a {
    padding: 15px 0;
    border-bottom: 1px solid rgba(255, 255, 255, .1);
    font-size: 15px;
  }
  .main-nav a:last-child { border-bottom: 0; }
  .main-nav a::after { display: none; }

  .hero-proof { grid-template-columns: 1fr; }
  .hero-proof li { padding: 16px 0 0; }
  .hero-proof li + li {
    padding-left: 0;
    border-left: 0;
    border-top: 1px solid rgba(255, 255, 255, .16);
  }
  .hero-proof strong { font-size: 22px; }
  .hero-proof span { max-width: none; margin-top: 2px; }

  .truth-grid,
  .editorial-split,
  .beliefs-inner,
  .founder-grid,
  .not-fit-grid,
  .review-grid { grid-template-columns: 1fr; }

  .signal-grid,
  .service-grid,
  .fit-columns { grid-template-columns: 1fr; }

  .split-image { min-height: 400px; }
  .founder-photo { max-width: 620px; }
  .founder-stat { right: 18px; }
  .review-form { max-width: 620px; }
}

@media (max-width: 640px) {
  body { font-size: 16px; }
  :root { --header-h: 86px; --header-h-sm: 72px; --logo-h: 64px; --logo-h-sm: 52px; }

  .hero h1 { letter-spacing: -.03em; }
  .hero-sub { margin: 22px 0 26px; }

  .truth-body blockquote { padding-left: 20px; }
  .journey-step { grid-template-columns: 46px 1fr; }
  .journey-step:hover { padding-inline: 0; }
  .final-step { margin-inline: calc(var(--gutter) * -1); padding-inline: var(--gutter); }

  .belief { grid-template-columns: 44px 1fr; }
  .belief:hover { padding-left: 0; }

  .founder-photo img { height: 440px; }
  .founder-stat {
    position: static;
    width: auto;
    margin: -30px 16px 0;
  }

  .footer-grid { grid-template-columns: 1fr; }
  .footer-legal { justify-content: flex-start; }

  .service:hover { transform: none; }
}

/* --------------------------------------------------------------------------
   22. Motion & print preferences
   -------------------------------------------------------------------------- */
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after {
    animation-duration: .001ms !important;
    animation-iteration-count: 1 !important;
    transition-duration: .001ms !important;
  }
  .reveal { opacity: 1; transform: none; }
  .hero-media { animation: none; }
  .coverage-track { animation: none; }
}

@media (hover: none) {
  .service:hover { transform: none; }
}

@media print {
  .site-header, .coverage, .band, .closing-mark { display: none; }
  body { background: #fff; color: #000; }
  .reveal { opacity: 1; transform: none; }
}